Loyalty technology vendors
Mention Me
Mention Me is a UK based referral platform for retail brands, combining name share technology with customer insight data. It sits in the composable API segment and publishes part of its pricing.
The record
- Segment
- composable-api
- HQ
- UK
- Confidence
- high
Mention Me is a UK based referral platform for retail brands that want customers to recommend a business and want insight into the people making those recommendations. Its product combines name share technology with customer insight data and is classified in the composable API segment.
## Name share technology makes the referral explicit
Mention Me's name share approach centers the advocate's identity in the referral experience. That can make a recommendation feel more personal than an anonymous discount link and gives the brand a clearer way to understand who drives introductions. The buyer should examine how identity is captured, what consent is required, and how referrals are attributed across devices and channels.
## Customer insight data is part of the proposition
The platform combines referral mechanics with customer insight data. That can help a retailer see which customers refer, how referred people behave, and where advocacy fits in the customer relationship. Insight is useful only when data is joined accurately and reaches the teams that act on it. Ask about identity resolution, data export, retention, and the boundary between platform reporting and the retailer's analytics environment.
## Pricing is partially disclosed
Mention Me publishes some pricing information, but not a full rate card. A buyer can form an initial view before speaking with sales, while the final amount depends on referral volume, traffic, integrations, support, and markets. Request a definition of billable events and clarify whether campaign changes, analytics, and implementation are included. Retail economics can change when a program moves from one brand to several.
## Retail is the stated vertical
Retail referrals depend on browsing, purchase, delivery, and repeat behavior. Mention Me's focus makes it relevant to brands that want advocacy tied to that journey. Test mobile and web flows, post purchase timing, reward eligibility, consent handling, and returns or cancelled orders. Those details determine whether referrals create profitable growth or simply subsidize existing demand.
## What is not public
The source establishes the UK headquarters, retail vertical, referral platform model, name share technology, customer insight data, composable API segment, and partial pricing disclosure. It does not establish revenue, funding, customer counts, founding date, or named clients. None are included. Buyers should verify integrations, attribution rules, data rights, and service model for a multi market rollout.
The platform is most useful when the retailer can connect advocacy data to customer value and act on it. It should not be evaluated only on the visual sharing experience. Ask how reporting distinguishes a genuine new customer from an existing customer using a different device or email address, and how quickly those findings reach the teams responsible for retention and acquisition.